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Social Media Society

Social Media Society and the impact its having on us. Whether its social media online marketing or writing content not backed by credibility and evidence, its having an impact on how we all perceive the facts.

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To Support a cause or issue they feel strongly about

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Share to pass valuable information. 49% of these respondents influence action about products by sharing

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Use Social Sharing to build image and demonstrate who they are and what they stand for.

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To interact, grow, get a sense of fulfillment, nurture relationships and stay in touch with others.

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To participate and feel invloved in things happening around the world

Where is our Social Media Society Going?

Social Media Society has been growing since the start of online chat. Imagine a world without Facebook, YouTube, Twitter, Snapchat, or Instagram. Quite difficult. These online services hugely influence our culture, and it is hard to picture how our lives would be without them. In our modern era, there is almost nowhere you can go in the U.S. that does not promote using these online services. Social media has impacted society tremendously over the years and shaped and expanded our daily lives. It dramatically affects how we interact, communicate, learn, and receive and send information. Think about it. It is almost like social media now controls us.

Social Part

The first idea you think about when it comes to social media is the central “social” part. You think of how you use it to communicate with friends, family, and even strangers. Social media allows us to stay in contact with these people and stay in the loop with what’s happening with each other without physically being there to experience it. We share our personal lives, share our identity, our thoughts and opinions, our past and our future, and our likes and dislikes. Scary. To some people, it’s not. We’ve become careless about what we share on the internet. We never stop to think about how it might affect us in the long run.

Online Identity

Any online identity is readily available unless you pay attention to what you share on the internet. An online identity is a person’s presence on a social media platform. For example, this relates to social media profiles and information provided to friends, contacts, and the public. This is one key downside of being “social” on social media. Since we are so used to sharing our lives, not many people think about where this information is going and who has access to it. Not all sites are 100% secure, and not all information is deleted, even if you think it is. This is worrisome and causes the possibility of highly damaging effects. For example, it is being hacked, stalked, and having your identity stolen. We put all this information online and expect everything to be secure, but it’s not the case.

Online Reputation

So why do people put all this information online for all to see? A significant part of this is maintaining one’s “online reputation” maintained. As active members of society, online reputations seem to be the most crucial concern when it comes to an individual on social media. An online reputation is an impression that is generated by an online persona. A person’s online reputation frequently affects real life. Good reputations can lead to significant job opportunities and collaborations with influential people, thus changing one’s life. A bad reputation can limit your possibilities and have negative consequences. Therefore, people care so much about their online presence. They want to make a good impression on people online and offline because it affects their personal life significantly. Alongside a person’s online reputation, businesses also have to worry about their reputation online. Online content can generate negative information and deter potential customers, whether a restaurant or a dentist.

Of course, when Facebook started, Mark Zuckerberg and his team probably did not know the impact it would have on society. But, social media is a speedy way for businesses to grow and reach customers. Sites like Facebook and Twitter are used to promote and quickly inform customers about services and products.

Having customers “Like” and “Follow” their social media pages is essential because it allows the brands to have more loyal followers. Whether it is new inventions or just interacting with customers and seeing how they are responding to their products, staying in touch with customers is very important for any business. Such interactions and customer feedback allow firms to understand better how they’re doing and adjust their products and strategies if needed.

Take Advantage of Social Media

Fake News

The last critical idea people must understand about social media is how news information is now shared through online media services. Currently, a lot of people now use social media sites to learn about current events. People turn to these online news sites/pages rather than reputable news on cable TV nowadays. New aggregators or individuals may also use fake news to drive website traffic and increase click revenue. The problem with this is that since social media is growing, many false pieces of information can be spread like wildfire. And the worst part is that people who view these articles. Big-time news corporations like CNN News are more worried about gathering information quickly and being the first to cover a story rather than getting reliable facts about the situation. Also, Social media tools have made it far easier for publishers of fake news to be quickly bombarded to its viewers and readers. Thus making it difficult for social media platforms to monitor and stop.

Misleading information is hard to control

News organizations, whether big or small these days. Even if a situation is proven false, these companies do not bother to remove the misleading information they have provided to their viewers and play a core role in their content marketing and web page rankings. They care more about getting clicks to their site than actually portraying factual information. Actions like these can lead to significant controversies in society. Some people may have obtained accurate information, and others may have received false information. When news organizations fail to update audiences and tremendous stories, there are often debates and disagreements among the people who turn to social media for news.

Use Credible sources for your news.

The influence of fake news relies entirely on where you are getting your information. Many people now even use Facebook as their primary news source. It is because it’s easy and more convenient for users. The main problem is when random organizations use “clickbait” titles to capture a reader’s attention and draw them in. Facebook is an excellent example of how people are taking advantage of this. These headlines usually consist of titles that start with “You will NEVER believe…” to get the reader to click the page to see what the rest of the title consists of. The more clicks they get, the higher they will be shown in your news feed. Click-baiting is a significant problem because it provides even more false or skewed information to viewers to be on top and gain revenue. They are just there to lure a reader in even when the data shown after clicking is slim to none and full of more ads.

Take Away on Social Media Society

Social media holds great significance in today’s world. It has negative and positive effects on us that we can no longer prevent because of business and technology advancements. Fortunately, social media helps us keep in touch with friends and family – a positive one. On the other hand, social media can have a critical effect on us and our lives. When we start social media campaigns, we must be careful what we share, post, and receive. We must consider all sides of the stories that may or may not be accurate. Preventing things like this may not be easy, but just considering how information is shared and how you share something about yourself can make a big difference. Social media now dominates our society and is a significant element of what makes our world how it is today.

 

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Website design services that benefit nonprofits, such as religious centers and churches, have always been part of our portfolio. For example, we manage the local Seattle Christianity website. Another example is redesigning a Seattle-based nonprofit, VillageFamilyProject.com website. Other nonprofits we are working with include TruthPharm.com.

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As part of giving back, we help nonprofits. We don't profit from any nonprofit website design or SEO services provided to nonprofits. If you have a great cause you are working for, let us help your nonprofit. We may even do it for free! Be it in Federal Way, Bellevue, or New York. We can help you get results. We can fix a broken website and get your charitable cause or church back on track.

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Our SEO packages and marketing solutions are affordable and geared toward small businesses. In particular, companies in and around Seattle, Bellevue, Redmond,  Snohomish, Tacoma, Kent, and Factoria Bellevue, WA, continue to be our loyal customers. Our SEO and web design company experts do not just make a promise but instead carry them out. The success we provide to businesses only helps them grow further!

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