Effective Online Marketing
Effective Online Marketing and Search Engine Marketing is the best way to get more traffic and revenue for any small business.
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Proven Effective Online Marketing
Most small business owners know that to expand and attract more customers, they must utilize effective online marketing strategies. Whether doing it yourself or hiring an online marketing agency like yours, this must be part of any business plan.
History of Online Marketing
It’s incredible how far we have come with online advertising. The first online advertisement was sold in 1993 by Global Network Navigator, a subsidy of the O’Reilly media sold to a Silicon Valley law firm. The company later died because it was bought up by America Online (AOL) in 1995 and was shut down a year later.
In October 2000, Google launched Adwords. Later Facebook was launched on February 4, 2004. Subsequently, two years later, Facebook launched advertising. YouTube started a beta test of interest-based advertising on the partner site in March 2009. Later, in 2013, Facebook put advertising into the news feed. In 2013, Facebook announced a plan for video ads.
Marketing seems to be one of the most valuable strategies in helping companies and individuals market their products or services. Some use online marketing solely to make a living, and others do it part-time to supplement their income.
Online Marketing on Websites
Having an effective online marketing campaign makes sense first to have a website. Many entrepreneurs use the most popular way to make money online through affiliate marketing and pay-per-click advertising, such as Google AdSense. This works by using Google AdWords to attract visitors to their websites and setting up an e-commerce site for products or services.
Small businesses can also market their products or services through their commercial website. For example, XYZ Donuts, a small company that sells donuts, can make a website that advertises their doughnuts and prices. They can also do advertising by using Google AdSense on their websites.
Adsense
Google AdSense is a tool used by people who want to monetize by putting ads on their websites. Advertisers can use AdWords to attract users to their websites. Google AdWords is Google’s advertising system in which advertisers bid on specific keywords for their clickable ads to appear in Google’s search results. When a user searches for donuts in their area, the first donut shop they see in the search results would be XYZ Donuts. Being on the top list of Google searches can help increase business website traffic and sales.
E-Commerce Marketing
Amazon and eBay are the most popular e-commerce websites that do much online marketing. Amazon was first launched in 1995 by Jeff Bezos, and it only sold books. He ran his Amazon business in his garage, and the server drained out so much power that he had to use a blow dryer and a vacuum to cool it down.
Amazon
The launch of the Amazon business was thriving. Amazon sold books to customers in 50 states and 45 countries in the first month. Subsequently, Amazon expanded to other areas. In fact, not only is Amazon an e-commerce website that sells books, but now it sells everything, including electronics, clothing, toys, etc. It also lets the customer be the seller. Hence, lots of third-party sellers market their products on Amazon.
e-Bay
An e-commerce website, eBay, was founded in 1995 by Pierre Omidyar’s living room in San Jose. eBay has an online person-to-person trading community using the internet. Most people go on there to find collectible items and hard-to-find things. Whereas Amazon, you can get the latest and most significant items. It is now Amazon’s e-commerce competition.
You can discount pre-ordered items and fast shipping if you are a prime member. eBay does not have an excellent member option. Most sellers on eBay are third-party sellers. Thus, eBay and Amazon are e-commerce website solutions that help increase sales.
Effective Online Marketing on Social Media
The most famous social media right now is Facebook and LinkedIn. Facebook started as a social media website for college students and later expanded into the mainstream. It is an excellent tool for effective online marketing because everyone has a Facebook page.
There are three tools that Facebook use: pages, ad, and groups. Anyone can use these tools to do effective online marketing. Pages are similar to profiles for businesses, organizations, or public figures. Anyone can like pages without any special request or permission to access the page. Facebook allows users to use Ads to target a specific group. You can advertise on the group page to reach out to potential customers. Facebook group is like a discussion forum.
This is another popular social media website catering to people who want to network with other people. It is like Facebook but for people who wish to connect to find jobs or keep associated with their business or work contacts. Headhunters usually go on LinkedIn to recruit people to work for their company. Linkedin is a primary sourcing tool for finding candidates. Online marketing sells products, services, and skills sought after by potential employers.
Online Marketing on Youtube
Of course, YouTube is an excellent visual and audio marketing platform and an effective online marketing option. The most popular contents on YouTube are Kid’s entertainment and Videogames. Depending on how well your content relates to these two subjects, you can make a lot of money by having people subscribe to your channel, like your videos, watch the ads on your videos, and click on the ads.
The wealthiest kid on YouTube has a channel called Ryan’s ToysReview. He has over 10 million subscribers and makes over 11 million dollars a year with his videos. Since Ryan was three years old, his parents filmed him playing with toys and reviewing them. Many children watched his videos daily and became hooked on watching them and even creating their own YouTube channels. Ryan’s parents were knowledgeable about online marketing, so they used Amazon’s affiliate marketing tools to make money. They would post links under the video description to the product shown in the videos.
When someone clicked on that link and ordered the products, Ryan would get a share of its profit. He would also get money for monetizing his videos with Google AdSense.
Many other YouTubers interested in video games would play, review them, and make a good income depending on subscribers and the number of views they get on their videos. The game developer will sponsor their channel if they agree to do online marketing. In exchange, the developers would give them gifts such as video games, consoles, cash, etc.
Final thoughts on Effective Online Marketing
There are many ways a person or business can utilize online marketing to increase website traffic—for example, good quality content writing, blogging, and social media pages, to name a few. Also, tools such as Google AdWords and AdSense will help generate revenue.
The benefits of online marketing help increase traffic and sales for an individual, small business, or organization. Finally, online marketing is an effective tool for advertisers but can be pricey depending on the goals. But, if done correctly, the rewards outweigh the cons.
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Our Blog covers a range of web resources, services, practices, and trends in the areas of web design and SEO.
Marketing & SEO
- YouTube Marketing.
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- Slow websites and ranking.
- Social media content.
- Essential website tools.
- Alternatives to Craigslist advertising.
- Our Seattle website SEO company has released an SEO Multiple Page Generator so that you can effectively manage content.
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Effective Online Marketing
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At Visualwebz, we provide a range of WordPress (WP) web design, website development, and web marketing services to a diverse group of small businesses. Be it a WordPress website design for a large company, SEO for a startup, or an e-commerce website for a brick-and-mortar small business, we will deliver it. Our web developers have a strong understanding of small businesses. Furthermore, we encourage you to read Visualwebz reviews and see why our customers are happy with our work and outcomes.
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We offer a range of medical web design services for the healthcare industry. Our medical website solutions branch out to all areas of the healthcare field. Dental web designers' effective dental web design services serve Dentists, Dental Clinics, specialized Dental Practices, Orthodontists, Dentistry, and Dental Practices. For example, Bothell Dental Care is one client for whom we have helped the site gain an online presence.
Hire the best medical website developers for your healthcare website, dentist, or walk-in clinic. We don't end there with our website services but branch to other healthcare services like Doctors, specialist Doctors, Medical Services, Psychologists, Plastic Surgeries, Chiropractors, Psychiatrists, Veterinary practices, and other healthcare-related practices. Connect with one of our web designers today.
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Our website builder and SEO services assist all types of businesses. Some of which include:
- Import Export, Distributors, Warehouses, Warehousing Outlets, B2B, and Franchises. Also, Consignment businesses like one in Tacoma, WA.
- Manufacturing companies like Algonac Marine Cast outside Seattle, WA.
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- Elderly care and Senior living web design services are also available.
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Web Design & SEO for Professionals
- We can help. Our accounting or finance-related firm's web services are affordable and specific to each business. Be it a small CPA or established CPA, accountant, Tax Services, or Tax Preparation Office.
- Other finance areas include investment firms, financial advisors, financial consultants, and investment consultants.
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- Our web services include sports professionals and sports-related small businesses and start-ups.
- Other professionals fall under the real estate sector.
Others
Web services for other industries
Website design services that benefit nonprofits, such as religious centers and churches, have always been part of our portfolio. For example, we manage the local Seattle Christianity website. Another example is redesigning a Seattle-based nonprofit, VillageFamilyProject.com website. Other nonprofits we are working with include TruthPharm.com.
We give back!
As part of giving back, we help nonprofits. We don't profit from any nonprofit website design or SEO services provided to nonprofits. If you have a great cause you are working for, let us help your nonprofit. We may even do it for free! Be it in Federal Way, Bellevue, or New York. We can help you get results. We can fix a broken website and get your charitable cause or church back on track.
Regarding web design and online marketing, we serve other industries such as Home Owner's Associations websites, Government Agencies, and political parties.
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Your small business will succeed with our Effective Online Marketing services. Be it a startup, elderly care, dentist, medical practice, an attorney with a law firm, day-care, investment firm, or hair salon. We can do it. Hire a local small business that will help your business grow. Our web design and SEO services are the best for companies. We back our word with over a decade of web design and online marketing experience. Check what our customers say about their experience during the web design and SEO process.
Web Design & Effective Online Marketing for Local Small Businesses
- If you are looking for website developers near you, you’ve come to the right place! We provide web services to the following areas: Auburn | Seattle, Bellingham, WA, Des Moines, Bellevue, Issaquah, Burien, Federal Way, Olympia, Fife, WA, Maple Valley, Mill Creek, Covington, WA, Des Moines, and Seatac.
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- Seattle Web development includes numerous online services, including SEO and online marketing. As a result, some local areas we serve include Washington State | Auburn | Bellevue | Eastside – Bellevue | Bellevue Website Design – Local Website Firm | Bothell | Des Moines | Federal Way | Fife | Issaquah | Kent | Kirkland, WA | Lacey | Lakewood | Lynwood | Maple Valley | Mercer Island | Marysville | Mill Creek | Seatac. WA | Tacoma | Tukwila | Vancouver | Everett | Spokane | Seatac | Seattle Website Design | Renton | Seatac.
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Whether you are an attorney with a law firm, school, dentist, or any other small business, hire a local web developer for your web page design and online marketing services.
Web Design & Effective Digital Marketing for Small Businesses
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