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New Website Tips: Make Managing Your New Website Easier

New website tips that help small businesses grow. It can be an exciting time for any established company or starting up. Maybe, you’ve set up a new website or maintained an existing one? Perhaps you intend to blog about your hobbies or industry or provide a service. You might intend to go down the e-commerce route, offer free content, or take the middle road and have some tacked-on monetization. Or even a donation system or a Patreon-style support structure! Regardless, you’re serious about making it as successful as possible — but that can be arduous, especially if you’re new to the online arena.

Basics of Website Tips

It isn’t the setup phase that’s tricky to have a website. These days you can get a website up and running with minimal effort. Mainly through website generators and wizards that take advantage of existing templates. Or maybe you have some basic website development skills? But, the management ultimately takes up so much of your time and energy, and it’s an ongoing concern you can’t avoid.

Website management can and should be easier than it first seems. There are many pitfalls, and this post will go through five new website tips to help you avoid unnecessary stress.

New Website Tip – Learn the principles of SEO

Simply creating a good website isn’t enough to achieve success. Potential customers don’t just guess URLs. They click on links in ads, regular content, or,  as is, the most common  search results. You might have various pages that you frequently visit, but when you want or need something else, you’ll probably head to Google. Even those who despise how it dominates the search world will grudgingly accept that it’s the only option.

Be Found On Google!

Part of managing a website is ensuring that it’s on Google. If you don’t care that, then you’ll end up steadily refining something that no one will ever see. In the long run, the most economical way to get visits is to earn decent search rankings. A good option can be PPC advertising and SEO.

 

How do you do that? Local SEO is the answer.

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Optimize your website content.

It would be best if you did various things to optimize your content for search. The sooner you learn about this, the sooner you can implement this practice. For example, knowing how SEO works, particularly on-page and off-page SEO, will only help your website and business. This website tip can help you write search-friendly content without thinking about it.

Something handy for this is remembering one key point: search-friendly content is just good content. In the early days of the internet, competing in the SERPs was all about cramming keywords into your meta keywords field and using them too liberally in your on-page content. The result has led to a significant disconnect between suitable search crawlers and what was good for visitors.

It’s all about user experience and what visitors are looking for nowadays.

Over time, Google improved its ranking process and algorithms, introducing vastly superior natural language processing that rendered keyword-stuffing obsolete. So while you still need to include vital keywords for your new website, they should come up naturally in the content. Not only will it not help a page rank well, but it will also put it in danger of being penalized.

Relevant content should be optimized for the reader and not necessarily for search engines.

 

#2 Join relevant online communities

The internet is full of great communities, people who happily help you whenever you encounter a problem you can’t solve or an unfamiliar topic. Managing a project of any kind is invariably more accessible if you have some assistance from time to time, and this is no different. So what communities should you check out?

Well, Reddit is always a great choice. It’s full of subreddits dedicated to specific topics and is accessible and free to use. I suggest checking out r/web_design and r/web dev: if you’re a novice in web design and development, don’t be afraid to ask basic questions. Everyone has to start somewhere.

You can also look for other forums dedicated to any tools you use to manage your website. For instance, if you run your site on WordPress, you can choose from many relevant support resources. Take to Google and look up “[tool name] community” or “[tool name] forum”: there’s a great chance you’ll find something handy.

Professional networking has always been beneficial:

it happens online these days. The great thing about being a member of an online community is that your role will naturally change over time, thus reaping benefits. As your knowledge develops, you’ll be able to assume more of a coaching role. The result will be further opportunities to promote your website and personal brand.

#3 Upgrade your home office

A lousy builder blames their tools, but having the right tools makes any task more straightforward. You can fully manage your new website from any device, such as a smartphone. But it would be exceptionally frustrating to use the phone keyboard for everything. Time to spruce up your home office will pay off over time.

Figure out what your computer can support and go from there. Are you using a single display? Get a second, and maybe even a third — if you have the space to expand your view, you might as well do so (it can be instrumental in having a monitor in portrait orientation). Be very careful when using a laptop because some ports can be unclear if you’re not tech-savvy. Do your research before committing resources, and avoid expensive slip-ups.

Content

If you’re regularly producing content for your blog, you have many thousands of words ahead of you: the last thing you want to do is develop a repetitive strain injury. And what about your peripherals? It would help if you had a mouse that you’re comfortable using and a keyboard that places minimal stress on your hands and fingers (while they’re not for everyone, ergonomic keyboards might be suitable for you).

Lastly, something that often goes overlooked is office lighting. Having lighting that doesn’t get overly bright is essential during winter because low light levels will affect your alertness and make concentrating significantly more challenging. Think about the best offices you’ve ever worked in and what you liked about them, then seek to replicate those benefits.

#4 New Website Tip – Create a content calendar

I just mentioned the regular production of content, which you need to think carefully about because it can cause stress. Many people with blogs update them on an ad-hoc basis: they let the weeks go by, panic about not posting anything, and scramble to get some suitable pieces written.

It also reduces the impact of every piece, which is an absolute waste. Imagine you enjoyed a webcomic with a set release schedule: a new comic every Monday and Friday. You’d check the site every Monday and Friday, knowing that you’d have something new to enjoy, and you’d stay loyal even if the quality dipped because it would be part of your routine.

Imagine being a webcomic fan with no set release schedule and new content whenever it’s ready, ethos. If the quality were exceptional, you’d keep visiting the site for quite a while despite finding no updates — but not indefinitely. Your visits would become fewer and more infrequent. Eventually, you’d stop bothering at all, even with occasional success, because the experience would be too deflating: it would annoy you slightly more every time you got your hopes up, only to find nothing new.

It can quickly happen to your blog or social media marketing. You can build an enthusiastic audience through an initial spell of consistent content production, only to slowly lose that audience because you fail to sustain that output rate.

Plan Ahead

It would be best if you were more thoughtful about things, and the first step is creating a content calendar that stretches months into the future: perhaps even a year.

Take the time to build the ideas and a list to cover the entire calendar, setting out when you need each piece drafted and when you’ll post it. Simply having that plan will make the execution significantly less anxiety-inducing and allow you to space everything out. Hence, you achieve an even pace that allows your blog to become part of people’s routines.

#5 New Website Tip – Use convenient plugins for your new website

Creating a website is easier by setting up wizards; managing a website is made more accessible by useful plugins. 

You won’t get any credit for doing everything manually, so don’t even try. If you don’t overload your website with plugins that overlap and slow everything down, you can always find something new to simplify your regular workload. And yes, it might take some time to get things configured, but remember that you’re investing in your future: the more time and effort you invest now, the easier your life will be in a year.

If you’re willing to dig significantly deeper, you can look into broader automation options through integration-rich systems like Zapier. You could, for instance, set up a sequence to automatically send out a social media update whenever you set a new post live on your website. Each time might save you a minute or two, adding up quickly and leaving you with more time and energy toward creativity, marketing, and anything else in your life.

Final Points

It would help if you always gave website management your full attention, but that doesn’t mean it should be arduous. Use the tips we’ve set out here to make it as comfortable and efficient as possible, saving you time to do other things.

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